Plausible is a GDPR-compliant analytics platform built to replace Google Analytics without cookies or user tracking. 1-2 minute setup, lightweight script, no data brokering. Used by privacy-conscious startups, regulatory-compliant teams, and EU-based companies. Key metrics: pageviews, sessions, bounce rate, goal tracking. No PII collected. Takes 1 week to master. Sits between Google Analytics (invasive) and Fathom (similar niche) as the affordable privacy alternative.
Plausible is a web analytics platform built around privacy. Unlike Google Analytics (which tracks users, bakes cookies, sells data to advertisers), Plausible collects only aggregate data, no personal information, no user IDs, no cross-site tracking. It's GDPR-compliant by design and built for teams that prioritize user privacy. Setup is trivial: add a 1-line JavaScript snippet to your site. Plausible immediately starts collecting pageviews, sessions, bounce rate, and other standard metrics. You can define custom goals (signups, purchases, downloads) with minimal code.
| Region | Junior | Mid | Senior |
|---|---|---|---|
| USA | $72k | $115k | $160k |
| UK | $40k | $65k | $95k |
| EU | $44k | $70k | $100k |
| CANADA | $65k | $104k | $150k |
Take a 10-min Career Match — we'll suggest the right tracks.
Find my best-fit skills →Skill-based matching across 2,536 careers. Free, ~10 minutes.
Take Career Match — free →